Nissan, Renault Mark Ten Year Alliance Anniversary
In 1999, French automaker Renault and Japanese automaker Nissan began their historic global alliance. Both companies ended up taking significant stakes in each other while allowing Renault Chairman and CEO, Carlos Ghosn, to also assume leadership of Nissan. Short of an outright merger, the agreement has allowed both companies to operate independently while collaborating on a number of projects and cooperating elsewhere.
Celebrating Ten Years Of Alliance
As Renault-Nissan marks the tenth anniversary of the alliance, the two automakers have announced that they will take steps to help bring both companies closer together, seen as being all the more important due to the current economic climate.
“Over the last decade, we used the Alliance to develop win-win synergies between Renault and Nissan, and that approach worked well when both were profitable and growing,” says Carlos Ghosn, Chairman and CEO of the Renault-Nissan Alliance. “Today, we have to move faster. Seeking synergies is no longer optional, but mandatory. We have assigned a group of experts to focus on building greater synergies to get us through the crisis and position us competitively for the future.”
The Third Largest Automobile Entity In The World
Over the past ten years, those synergies have included sharing vehicle platforms, transmissions, engines and technologies. In addition, the two automakers have seen their combined annual vehicle sales grow from 4.9 million units in 1999 to 6.9 million in 2009, making the Alliance the third largest automobile manufacturer in the world.
Among the changes for the Alliance expected over the coming years include greater sharing of the purchasing of raw materials; expansion of joint powertrain component development; sharing of production facilities; broadening platform sharing and compenents; research and development; information systems and more.
For 2009, some €1.5 billion in what is being called “synergies” to be evenly divided by the two automakers will be spent to tighten the Alliance this year alone. Going forward, expect that quite a few Nissan and Renault vehicles will share key components and parts, bringing about the savings needed to help the companies remain strong in a highly competitive global marketplace.
Source: Nissan Motor Company
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The synergies are great, They still make profit in global economic crisis