Ford Offers Timely Tips For Prom Season
Prom season is here and while high school students are excited about all of the glam and glitter, many parents look upon the event with mixed feelings. This popular rite of passage is a clear demonstration that our children are almost grown up, but proms cause angst for parents who worry about certain dangers present especially as their children drive to and from the event.
But the reality of teen driving does loom large as the NHTSA notes that in 2008, the latest year statistics are available, nearly 5800 15 to 20-year-olds were involved in fatal crashes. Yes, car crashes are the leading cause of death for people in this age group, novice drivers who tend to live on the edge.
And it isn’t drinking and driving that concerns parents. Texting while driving is a major distraction one that Oprah Winfrey has been addressing on her show. Winfrey cites evidence that texting while driving offers the same level of distraction as does consuming four shots of alcoholic beverages, what is legally known as drunk driving. As a side note, this Friday is “No Phone Zone Day,” an event being coordinated by Oprah.
In a bid to help families prepare for prom season, the Ford Motor Company is offering timely tips for prom season. If you have a Ford product, the automaker reminds drivers of the usefulness of Ford SYNC and MyKey on equipped vehicles. Check your owner’s manual for more information.
For so many teens, prom night isn’t a time to dwell on safety. It means fancy dresses, smart tuxes, and an exciting night out. But parents know that anytime is a good time to offer their young driver guidelines for the road:
· Buckle up! Remind your teenager again and again how important that single little click can be. Statistics show that seat belt usage is lowest among teenagers, even though seat belts continue to be proven as the No. 1 life-saving device in accidents.
· Don’t drink and drive. You may assume your teen knows this, but it’s worth a sit-down talk. Make sure your teen knows the dangers of driving under the influence – or getting into a vehicle with someone who’s been drinking.
· No text zone. Remind your teen driver to avoid distractions such as texting, loud music and any activities that take their eyes away from the road for extended periods of time. Research shows this combination significantly increases the risk of accidents.
· Take a drive. Is your son or daughter taking the car that night? Drive the route with him or her; make sure they know exactly where they’re going and limit the number of passengers who will be in the car at all times.
· Renting a limo? Check the safety record of the limo company. Make sure the company you (or the kids) are renting from has a reputable history.
· Set a check-in time and curfew. Have the couple call you when the dance is over, or when they’re changing venues, so you know where they are at all times. Set a curfew. Make sure your teens know when you expect them home, and make sure they know it’s not debatable.
Of course, if you are a worrying parent you are in good company. Be prepared to intervene as needed including providing alternate transportation home from the event.
For more information about safe driving tips, visit the Ford Driving Skills For Life website.




As of June 1st, Chevrolet sells more passenger vehicles in the US than all other GM brands combined, racking up as much as 60% of the sales in any given month. Chevrolet has a smaller share of company sales in some of the company’s other important markets, but overall the Chevy brand is the most significant make in the GM portfolio.