Volt problems and Cruze success — how the latter can help the former.

I have no idea how the recent Volt battery-related fire incidences will impact GM, particularly its Chevrolet brand. Seven out of 10 GM …

Compact car, midsize presence.
I had the good fortune to be present for General Motors’ national press roll out for the Chevrolet Cruze in July 2010. That event, held in and around Washington, D.C., gave journalists …

“Auto Trends Magazine” has started a new “brand outlook” feature, to give our readers an overview of what some of the top automotive makes have planned for the coming years. We’ll always look at the …

GM reports June 2001 sales; Chevy Cruze paces its car portfolio.
DETROIT — General Motors reported an 11 percent sales increase last month over June 2011, below the 17 percent year over year increase for the …

Press releases from the auto manufacturers always paint a positive spin on whatever news is being conveyed. That’s a given – your internal media organ has to advance the brand by raising awareness with customers …

Quake aftermath looms large for the Honda Civic.
2012 Honda Civic
The Honda Motor Company anticipates that its North American production levels will return to normal by the end of August, but one model will still be …

By Harrison Card
GM will again try to badge engineer a piece of success with the Buick Verano. Named after a somewhat obscure northern Italian city, the polished “Chevy Cruze” will go on sale for …

Hyundai Motors has been sending out new messages in recent years in a bid to change your perceptions of the brand. Most consumers know Hyundai as a value brand, but the automaker has been working …

Prior to filing for bankruptcy, pundits were used to General Motors making exaggerated boasts about upcoming products or for coloring its future positively even as the automaker hemorrhaged billions of dollars monthly. Following restructuring, the …

We’ve been hearing since this past spring that Chevrolet expected an “economy” version of its compact Chevy Cruze to be certified by the EPA at 40 miles per gallon highway when the testing was accomplished …

GM’s long-awaited compact sedan, the Chevrolet Cruze, is now in production. The automaker announced on Wednesday that assembly of the Cruze has begun, with the first models completed and on their way to dealerships across …

What is the most important Chevrolet product released over the past few years or soon to be introduced?
Some people may say the Camaro, as that vehicle put Chevrolet squarely back in the pony car game, …

This September, the all-new Chevrolet Cruze will begin to show up at Chevrolet dealerships across the United States and Canada. Since the car was first rolled out nearly two years ago in a number of …

General Motors is still trying to keep its upcoming Chevrolet Volt in the news even as other models, including the Chevrolet Cruze, take center stage. For most of the past three years GM has used …

General Motors has announced pricing for its all new compact model, the Chevrolet Cruze. First launched in South Korea as the Daewoo Lacetti Premiere in October 2008, the Cruze and its siblings have been gradually …

Earlier this month General Motors declared bankruptcy in a move that the company hopes will ultimately save the automaker. Right now, GM is busy making plans for its future which means that it is attempting …

When the Chevrolet Cruze rolls out in North America by Summer 2010, it will be the second smallest car line sold by the bowtied brand, replacing the Chevy Cobalt. Right now, the entry level slot …

You almost need to have a scorecard handy in order to track all of the different variations of the Chevy Cruze on the market.
More Variations On The Cruze Theme
The Daewoo Lacetti Premiere was the first …

Last August, when General Motors first began to really push the Chevrolet Cruze by having media specialists show up at a gathering in Lordstown, Ohio, the plant where the car will be assembled, GM indicated …

New Market For The Chevrolet Cruze
As far as good news goes, GM hasn’t been getting a lot of it lately. However, when reports of April 2009 auto sales came in for the Chinese market, that …

The Chevy Cruze will be sold across much of GM’s brand network including in South Korea where the car is known as the Daewoo Lacetti Premiere. In fact, South Korea is the first market where …

General Motors is in the process of a historic reorganization, one that could help the one-time global automotive leader pare excess brands while rolling out a number of new models. You probably have heard of …

Last week, General Motors took the wraps off of its Chevrolet Cruze compact, a car that the automaker expects will play a significant role in the company’s recovery as well as ensure the Chevrolet brand’s …

Well, sort of.
General Motors announced on Tuesday that the replacement vehicle for the Chevy Cobalt will be called the Cruze, pronounced cruise. The car is expected to make its worldwide debut at this October’s Paris …